First week on Fiverr ($ 500 earned)
Fiverr is a freelance work platform designed in Israel to give users the ability to purchase “concerts” for as little as $ 5.
Launched in 2010, the service has grown exponentially thanks in part to its availability to digital marketers – everyone from SEO to powerful Amazon FBA sellers outsource minor tasks to experts offering their services through the platform.
By 2015, stories began to emerge of service providers making substantial revenue / profit from the system, with one, SPXMAC, reporting $ 40,000 + revenue per month (a notable achievement).
With this in mind, people with genuine skills, experience and knowledge to offer have been attracted to provide their services through the system, myself included.
To this end, it seemed appropriate to share some of the progress I made with the platform. It’s not a huge amount, but it might give some people an idea of what works and what doesn’t.
Fiverr Online System (How It Works)
The most important thing to appreciate with Fiverr is that the provider has to create the offer for the customer.
While there are many other “freelance” websites, they rely on the client to do work / presentations and the vendors to facilitate the posting of proposals. The client will then examine the proposals and make a decision.
Due to the opposite nature of the Fiverr system, a new way in which the “autonomous” system works has opened up.
Rather than looking for work, the service provider is essentially capable of providing a series of “products” / “services” through which it can provide buyers with a more structured and systematic set of work.
For example, if you are a logo vendor, you will sell your “logo design” service for $ 150, which buyers can go to, ask questions, and buy.
The fact is that this new model is different, and in many cases better, than the previous one. It puts all the focus on the product / service being offered and encourages the supplier to systematize the delivery process as much as possible, allowing for even higher quality, cheaper prices, and more efficient service delivery.
If you are looking to create effective (profitable) products / services to include on the site, the key is to understand what buyers are really looking for and to be able to facilitate it in the most agile way. This is where I started with my service offering.
Products / Services to Sell
Obviously, every market / platform has its winners and losers.
The most important thing I have found on the platform is that there are actually “two” ways to list products / services:
- Please list products / services based on your experience: If you are a graphic designer, create e-book covers, logo designs or website templates for lower fees.
- List the products / services according to market demand; As mentioned, many “digital marketers” use Fiverr as a source of inexpensive yet high-quality services for their growing online businesses.
The first one is likely to take longer to bear much fruit; the latter will be much faster, but will allow less creativity in the offer.
I tend to try to combine the two: identify what is popular and put my own focus on it.
Some of the most popular listings I’ve come across are the “Amazon Product Listing Descriptions” writing services. The most successful of them is “SPXMAC”, which makes more than $ 30k / $ 40k per month.
There are currently 3 providers of this service, who usually receive between 15 and 30 orders per day for their concerts. SPXMAC is definitely the leader.
To explain, I did not do this under my own name; I helped a friend settle in and we shared the proceeds.
To do this, I started by listing a series of general services in the Fiverr system based on my friend’s real-world experience (he was involved in finance).
We started with article writing, imagining that several high-level “finance” blogs (relying on quality, accurate and up-to-date content) would be willing to hire an expert who had been involved in a large number of transactions, trade with a private consortium in London and is also very well versed in technology.
I wrote a profile list explaining his work in the industry, his experiences, and (more importantly) why he was listing his services on Fiverr.
For the last part, I explained to him that he was looking to expand his personal brand and felt that writing articles for money would be the most appropriate way to do it. Instead of sending guest posts, you’d set instant precedent to whoever was making the purchase.
This seemed to work relatively well (with various blog operators buying your articles and using your name / face as the “author” on their sites).
As for the products we offered, the first thing we tried was a “Forex” article writing service. This was not too popular as it is a very busy market and normally works in cycles (i.e. when the USD / GBP currency pair falls, etc.).
What worked extremely well were the “crypto” articles, which we wrote for $ 25 times 10. This was very low, but allowed us to move forward in terms of reviews / comments on the system.
Most of the people who bought the packages would just let us determine which articles to write (we mainly write about current trends in the market, the importance of blockchain, etc.) and started focusing on scaling as much as possible.
The “crypto” items performed well (we made $ 500 each in the first week) but it was unsustainable at such a low price. We both sold out and as such decided to raise the price a bit, which significantly lowered the amount of interest / yield.
However, the feedback obtained and the quality of the buyers improved significantly, although the frequency of purchases decreased.
The most important thing that I have come across with my time online has been to use your own face.
I have done various things in the past under pseudonyms. Some of these were legitimate (they ran the second largest Webkinz site), but most were simply because you didn’t want people to know what you were doing.
While this was a legitimate reason to cover up my identity, the simple truth is that it prevented me from growing very quickly. To this end, one of the key things I started to do for my friend was to emphasize the importance of owning your name, making sure you present your unique experiences, ideas, and insights as the core essence of why someone should consider you.
If you decide to get involved with Fiverr, I would suggest that it is one of the few ways you can “own” your name online by providing real content. Think of it as an extension of the likes of LinkedIn or Twitter, a “social” touch point through which the “online” community can interact with you.